Instagram profile lookup1/17/2024 Include relevant keywords and locations in your bio.If your friends or fans know you by a certain name, include that name in your username or profile so that you can show up when they search for you. Using an Instagram handle or profile name that’s related to the content of your posts is your best bet for showing up in relevant searches. Use a fitting handle and profile name.All of these details are taken into account by Instagram’s ranking algorithm: Mosseri says users need to think about their handle and profile name, keywords and locations in their bio, as well as the keywords and hashtags in their captions. Showing up near the top of Instagram is a crucial tool to being discovered. It’s never been a secret how important SEO is. How to show up higher on Instagram Search These include the number of clicks, likes, shares and follows for a particular account, hashtag or place. When there are a lot of potential results, we also look at popularity signals. We usually show accounts and hashtags you follow or visit higher than those you don’t. This includes accounts you follow, posts you’ve viewed, and how you’ve interacted with accounts in the past. We try to match what you type with relevant usernames, bios, captions, hashtags and places. The text you enter in the search bar is by far the most important signal for Search. According to Instagram, the most important signals in order of importance are: These factors along with the popularity of results determine how to rank search. Instagram Search shows different results for each user depending on your interests and activity. This could be results like and #space because “space” appears in the name, however Instagram will also try to show space-related photos and videos even if the word isn’t found in the caption. When you type “space” in the search field, Instagram will display accounts, audio, hashtag and places that match the text. A post shared by Adam Mosseri Instagram rank Search results
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